Pure Talents bilingual emcee Yeo Kok Siew was appointed as the host for Children’s Cancer Foundation (CCF) annual signature outreach event Hair for Hope (HfH) on the afternoon of 28 July 2018 (Saturday).
This year is the 16th consecutive year of Hair for Hope since its inception in 2003. Pure Talents emcees have in the past supported this event by providing hosting services during the key weekend event when large crowds fill up the atrium at VivoCity. Kok Siew enjoyed hosting the event – interviewing participants, doing roving reports from the grounds, interacting with the crowd – especially when this is a meaningful and charitable effort.
Hair for Hope began in 2003 with only 9 CCF volunteers shaving their heads to create the awareness of childhood cancer. Through the years, the number of shavees has increased tremendously. For 2018, CCF hoped to attract 6500 shavees to participate in Hair for Hope, and to raise $3.6 million. Over the weekend, close to 2,300 individuals have registered to shave for a good cause. Joining them are the walk-in shavees. A common side-effect of chemotherapy is hair loss. Often, this affects children as it makes them feel different from their peers or people around them. Through Hair for Hope, we want to tell them that there is nothing wrong with losing their hair and that it is OK to be bald. This gives them the encouragement to continue with their treatment.